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Photokina exhibitor list swells

Photokina organisers are expecting a bumper event, aiming for every exhibitor space in the Koelnmesse exhibition centre halls to be filled from September 26 – 29.

The Imaging Lab was introduced at Photokina 2016 to bring together imaging industry start-ups, researchers and other geeky types.

Companies that have already confirmed participation include: Arri, Canon, Cewe, DJI, Epson, Fujifilm, Kodak Alaris, Leica, Manfrotto, Nikon, Olympus, Panasonic, Profoto, Sigma, Sony, Tamron and Zeiss.

A rough count indicates over 700 brands are already registered for Photokina. Australia will be represented by iPhoto, which will be demonstrating its retail imaging workflow solutions, which are centred on Epson’s dry lab printers but extend to the full range of printing options.

Other Australian exhibitors to have booked exhibition space include Pixel Photographics (schools photography software), Rode Microphones and Blackmagic Design professional video cameras.

‘Last year we reached a series of important decisions affecting the future of Photokina’  [which included moving from a biennial to annual schedule], said Christoph Werner, vice-president, Koelnmesse. ‘Now we can see that these decisions are already having a positive impact in 2018.

‘We are pleased that many technology leaders have decided in favour of participation in Photokina – in some cases extending beyond 2018.’

The event is also attracting newer entrants to the imaging industry. With the Imaging Lab initiative, a format was created that brings together start-ups, research institutions and the innovation departments of the technology leaders to jointly enable a look into the future of imaging.

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