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APPAs: New take on family photography

NSW photographer Naomi Reiter has taken out the title of 2019 AIPP Australian Family Photographer of Year with her quirky and innovative portraits of modern families.

APPAs Ritter butterflies
‘In newborn photography, a rainbow represents a baby born after a loss,’ Naomi explained.

She received the award last Tuesday, August 13, at the AIPP awards gala dinner at Randwick Racecourse.

APPAs Rieter Cheetah
Pic: Naomi Reiter, 2019 AIPP Australian Family Photographer of Year.

Naomi, from the northern Sydney suburb of Roseville, enetered a winning portfolio consisting of a family balancing on a tightrope; a sleeping baby on a cheetah; a space invader-inspired family portrait; and newborn baby surrounded with butterflies.

‘Every single element of my images are created by me; the photography, illustrations and Photoshop editing and retouching,’ she said.

‘For the newborn image I handmade 200 origami butterflies in every colour of the rainbow. In newborn photography, a rainbow represents a baby born after a loss,’ she explained.

APPAs Ritter tightrope
Pic: Naomi Reiter, 2019 AIPP Australian Family Photographer of Year

While some shoots are meticulously planned beforehand, others arise from amusing moments during the shoot.
Naomi said she had an idea for a family shoot featuring a tightrope and a unicycle for some time. ‘I had an extended family shoot booked and just happened to ask if they knew someone who rode a unicycle; and they did!’

‘The images I create are totally unique to every family and usually become a coveted printed artwork for generations to enjoy,’ she remarked of her work.

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